Why Did Leupold Discontinue the LTO Tracker?

Leupold, a well-known optics brand, made a bold move when it discontinued its popular LTO Tracker. This product was designed to allow hunters and outdoor enthusiasts to easily track and conserve game using thermal imaging technology. But why did they take this step?

The main reason behind Leupold’s decision to discontinue the LTO Tracker was due to a changing landscape in the hunting industry. Thermal imaging technology is becoming increasingly more accessible as products are being released at lower costs, making them easier for many people to obtain.

As such, Leupold has decided that it is not worth it for them to continue producing the LTO Tracker, as there are now other solutions available on the market that can do similar or better things than what their own product could do.

Another factor that likely contributed to Leupold’s decision was customer feedback on the device. Many users reported issues with image quality on the device and found that batteries ran out too quickly, leading to frustration with its functionality. This feedback no doubt influenced Leupold’s choice not to continue investing in the product.

Conclusion

All in all, Leupold made the smart decision to discontinue their LTO Tracker product line, given changes in technological capabilities and customer feedback. It is clear that thermal imaging technology has come a long way and that consumers have access to tools at lower costs than ever before – but hopefully, this will still lead to the conservation of wildlife, even without the help of purpose-built devices like the LTO Tracker from Leupold.